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No 36 East Street


No 36 East Street and Nos 1 and 3 Trinity Street form a single commercial unit.

Francis Pipe - Jeweller and Fancy Repository (K1896). Their 1922 advertisement featured right, indicates that they were established in 1892.

Francis Pipe
- Jeweller and Fancy Repository. Francis Marries Sarah Ann this year and she works with her husband in the shop.To read an editorial on this business published in the 1902 visitor guide 'Southwold & Neighbourhood', click here.


Francis & Sarah Ann Pipe - Jeweller and Fancy Repository


Francis & Sarah Ann Pipe - Jeweller and Fancy Repository


Walter Pipe - Francis and Sarah Ann's son has taken over the business Jeweller and Fancy Repository (SVL1936, K1937)

Walter Pipe - Jeweller and Fancy Repository. Ceases trading on 25 September.

1949, 1950
George Howard - Gentlemen's Outfitter selling quality menswear. (SRB)
George Howard was Mrs Pipe's brother. (LM)


George Howard - Gents' Hatter. Hosier and Outfitter (CSP)

George Howard - Gents' Hatter. Hosier and Outfitter


George Howard - Gents' Hatter. Hosier and Outfitter

George Howard - Gents' Hatter. Hosier and Outfitter (When did he close?)

's 'Pleasures' - Second-hand books (SLHR and K) (dates)

Harding's 'Pleasures' - Second-hand books (SLHR and K) (dates)

Josephine Adams and Vincent Lamb - 'Drifters' Bistro and Tea Room (SLHR)


'Serendipity Too' (dates) - Gifts and cards

Guy Mitchell - 'High Tide' - Gifts. Guy Mitchell also runs Southwold Post Office and Toy Shop (SPOTS)


Do you have any memories or records about this address? Can you correct any of our information or fill in any of our blanks? If so, please email Barry Tolfree
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BSD - Bernard Segrave-Daly
BCS = Bygones & Characters of Southwold by Barrett Jenkins
C = Census
CP = Cinema Programme 1958
CSP = Coronation Souvenir Programme 1953
G = Gales Trade Directory
GRO = General Register Office
K = Kelly's Directory
LM = Local memory
M = James Maggs' Southwold Diary 1818-1876
MCG = Methodist Church Guide 1930
NA = National Archives
PP = Pantomime Programme 1933
PLR = Petrol Licence Records

POD = Post Office Directory
PPP = Pier Pavilion Programme 1924, 1926
RCE = Rotary Club Exhibition 1969
SCM = Southwold Catholic Magazine 1923
SCTG = Southwold Corporation Tourist Guide
SER = Southwold Electoral Register
SFP = Southwold Scouts Fete Programme 1947
SG = Southwold Guide
SGCH = Southwold Golf Club Handbook
SLHR = Southwold Local History Recorder 1980s 1990s (Mrs R. McDermot)
SMHS = Southwold Museum & Historical Society

SN = Southwold & Neighbourhood 1903
SPM = Southwold Parish Magazine 1895 -1954
SR = Southwold Recorder 1927, 1932, 1934, 1935
SRB = Southwold Rate Book
SRT = Southwold Railway Timetable 1915
SSAS = Southwold Sea Angling Society Handbook 1909
SST = Southwold Summer Theatre Programmes
SSW = Southwold Shopping Week Programme, June/July 1922
STG = Southwold Town Guide 1930
SVL = Southwold Visitors List 1907, 1930
SVCP = Southwold Victory Celebration Programme 1946
SWCG = Southwold Wesleyan Church Guide

TTR = 'The Town Revisited' - Portraits of Southwold by Stephen Wolfenden 2000
TTT = ''To The Town' - Portraits of Southwold by Stephen Wolfenden 1988
W = White’s History, Gazetteer and Directory of Suffolk 1874

Note on dates
Unless otherwise stated, dates given do not indicate the years in which the business started or finished but those for which there is firm evidence that it was trading at this address. Sources in brackets; key at bottom of page.

No 36 occupies the corner site between Trinity Street on the left and East Street. Its addtrss used to be given as 1-3 Trinity Street and 36 East Street. Today it seems to have lost its Trinity Street affiliation.The Lord Nelson public house is on the extreme right

The shop in the 1920s, from a postcard in the Robert Palmer collection.
Click the picture to enlarge.

Click the picture to enlarge.

Envelope for small items of jewellery etc.
Image courtesy of Diane Miller

Product label found inside the envelope above
Image courtesy of Diane Miller

Advertisement in the programme for the 1922 Southwold Shopping Week

Southwold Tourist Guide circa 1925
Courtesy of Heather Osmer

George Howard advert 1960

Advertisement in Southwold Magazine1960.
Reproduced courtesy of David Wright

Click the image to enlarge

George Howard, Gents Outfitter - mid 1980s
George Howard, Gentlemen's outfitter, photographed in the mid 1980s.
Reproduced from 'To the Town' by kind permission of Stephen Wolfenden

Click the picture to enlarge